“Real Meals” are Burger King’s newest additions to their menu. You can get the Pissed meal, the YAAAAAS meal, the Salty meal, the Blue meal and the DGAF (Don’t Give a F**k) meal. Why? Because people aren’t Happy all the time, a slight jab at McDonald’s.
Burger King is partnering with Mental Health America to bring the new meals and launched the first of May.
“MHA is very pleased to partner with Burger King,” said Paul Gionfriddo, president and CEO, MHA. “While not everyone would think about pairing fast food and mental health, MHA believes in elevating the conversation in all communities in order to address mental illness Before Stage 4. By using its internationally-known reputation to discuss the importance of mental health, Burger King is bringing much-needed awareness to this important and critical discussion – and letting its customers know that is OK to not be OK.”
You can get the boxes with an order of a Whopper meal and include fries and a drink…. but NO toy!
Guess I’ll just get the Pissed meal…
You can watch their video on Mental Health below, and I actually think it’s pretty good. Burger King has had a few stumbles recently, like the “Girl Tax” ad push. But I believe Mental Health awareness is important. There are a lot of people out there that don’t realize they are struggling with something internally. However, I do have some mixed feelings about a fast food chain profiting off of this. For anyone that has watched the Documentary “Super Size Me”, you know how this type of food can affect your moods and how much it hurts your body.